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By Stephen Foster on April 8, 2013
One doesn’t want to be parochial about these events – we’re reminded of issues of far more moment than the fortunes of adland by the death this morning of former UK prime minister Margaret Thatcher – but the one-time celebrated iron lady did have more impact on the fortunes of UK advertising and some of [...]
Posted in Agencies, Analysis, Clients, Media, News, Politics | Tagged charles saatchi, death, john Banks, labour isn't working, Margaret Thatcher, Maurice Saatchi, political ads, privatisations, saatchi & saatchi, Tim Bell, Tory Party, uk prime minister
By Stephen Foster on April 4, 2013
A big part of the appeal of the Toyota Prius is that you’re dong something good for the world with your hybrid engine as well as yourself (like avoiding the congestion charge in London). So it’s quite smart for the carmaker to launch the ‘Toyota Positive’ movement; purportedly showing how driving a Prius motivates people [...]
Posted in Agencies, Clients, Creative, News, PR | Tagged Eric Lampaert, hybrid, Joel Dommett, reality-style ad, saatchi & saatchi, toyota positive, toyota prius
By Stephen Foster on March 19, 2013
If you accept the company’s own spin on its 2012 numbers it had a stonking year, with revenue rising about 11 per cent to £169m (17 per cent in the UK) and pre-tax profit before accounting charges rising ten per cent to £16m. But the key item above is ‘accounting charges’ or impairments and these [...]
Posted in Agencies, Finance, News | Tagged 2012 results, Charles & Maurice Saatchi, earn-outs, m&c saatchi, martin-sorrell, saatchi & saatchi
By Stephen Foster on March 14, 2013
Here’s a teaser for Guinness’s new ad, ‘Paint The Town Black,’ for St Patrick’s Day (Sunday March 17). Well it looks like fun, not to say mayhem. I always love the bit on the end: ‘Drink Responsibly’ or whatever. I’ve yet to see a booze campaign that manages to dramatise this. It’s also interesting that [...]
Posted in Agencies, Clients, Creative, News | Tagged amv/bbdo, drink responsibly, guinness, kevin roberts, lovemarks, new tv ad, paint the town black, saatchi & saatchi, st patrick's day
By Staff on March 8, 2013
WPP agencies Grey and JWT have been appointed ‘lead’ agencies on giant bank HSBC’s £400m global creative account while Publicis Groupe’s Saatchi & Saatchi has won its wealth management business. The business was put up for review last year. JWT was the incumbent although the bank’s last notable advertising was from Lowe with its ‘world’s [...]
Posted in Agencies, Clients, News | Tagged account move, bank of america, grey, hsbc, JWT, Lowe, publicis, saatchi & saatchi, WPP
By Angie Dean on March 6, 2013
Winter in some bits of Europe goes on a long time and Havas Worldwide in Germany is dramatising what this means for the homeless with a campaign that shows what happens to cinema-goers when you turn the heating off – ‘frozen cinema.’ It’s on the same theme as a current Saatchi & Saatchi charitable initiative [...]
Posted in Agencies, Clients, Creative, News, Politics | Tagged europe, frozen cinema, germany, havas worldwide, homeless, saatchi & saatchi
By Stephen Foster on February 4, 2013
Maybe this Super Bowl ads business is getting out of hand: zillions spent this year but not too many winners according to most of the pundits. The trouble is: the more the cost goes up and the scrutiny increases, the safer the ads and most of this year’s seem to use tried and tested (and [...]
Posted in Clients, Creative, Media, News | Tagged Joe Montana, Kaley Cuoco, rav4, saatchi & saatchi, super bowl 2013, Tide, toyota
By Staff on January 29, 2013
Saatchi & Saatchi is launching a new campaign to raise the profile of homeless people in major cities across Europe. Called ‘Days of Hope’, the idea originated at Saatchi & Saatchi Berlin and focuses on the impact the cold winter weather has on homeless people in Europe. Real people living on the streets are invited [...]
Posted in Agencies, Creative, News, Politics, PR | Tagged blood relations, charity, days of hope, homeless people, pan-european campaign, romania, saatchi & saatchi, saatchi berlin, winter weather
By Stephen Foster on January 18, 2013
Well here’s a turn-up; Gillette has dropped agency-of-the-moment Wieden+Kennedy from the shortlist for its $300m account, leaving Grey and Saatchi & Saatchi to compete against incumbent BBDO (Publicis has also been dumped). Gillette is owned by Procter & Gamble and it looked odds-on that W+K would make it through to the final round at least [...]
Posted in Agencies, Clients, Creative, Finance, News | Tagged $300m account, Gillette, grey, old spice, olympics, procter & gamble, saatchi & saatchi, shortlist, wieden+kennedy
By Staff on December 19, 2012
Procter & Gamble needed a winner in 2012 and new US convenience detergent product Tide Pods was it, reaching sales of $500m, almost unheard of for such a product launch. The trouble is that a lot of small children have taken to eating them, over 500 cases of poisoning have been reported (none fatal as [...]
Posted in Agencies, Clients, Creative, News, PR | Tagged children, detergent, packaging, poisonings, procter & gamble, saatchi & saatchi, tide pods
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