S4Capital
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Agencies
Sorrell in hot water over altercation with WPP’s Prior
Did he or didn’t he? S4Capital’s Sir Martin Sorrell clearly had a vigorous exchange of views with Jim Prior (below),…
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Advertisers
Sorrell hits the studios again – this time with a prognosis for post-Brexit Britain
S4Capital’s executive chairman Sir Martin Sorrell (he really wants us to remember the executive bit) is bestriding the business world…
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Advertisers
Now there’s a new French digital contender on the tail of Sorrell and S4Capital
Is Sir Martin Sorrell’s new S4Capital setting the pace in advertising, barely a year after he set it up following…
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Ad Tech
Sorrell reveals more fruits of his $1bn S4C labours
Sir Martin Sorrell says his S4Capital has morphed into a pumpkin from a peanut (maybe biology’s not his thing) as…
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Advertisers
Sorrell’s MightyHive media operation adds to analytics offer and moves into Korea with two more “mergers”
Sir Martin Sorrell’s S4Capital has bought two “analytics” companies to merge with its digital media operation MightyHive: ConversionWorks, a digital…
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Ad Tech
Sorrell’s S4Capital takes big leap forward with Silicon Valley digital specialist Firewood
Sir Martin Sorrell isn’t just a critic (see yesterday) but a doer too. Now his new S4Capital has “merged” Firewood,…
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Ad Tech
S4’s Sorrell says: watch out ad holding companies
Advertising Week in New York is proving surprisingly interesting – Burger King’s lively CMO on his radical approach to advertising,…
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Advertisers
Sir Martin Sorrell: agencies can no longer access consumers
It seems a while since Sir Martin Sorrell did the rounds of the TV studios as in his WPP days…
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Advertisers
S4Capital grows billings and revenue – but needs a big deal to close on marcoms rivals
Sir Martin Sorrell’s S4Capital, comprising mainly Media Monks and programmatic media company MightyHive, has revealed its six-month results with billings…
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