publicis groupe
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Advertisers
Publicis weighs bid for Samsung agency Cheil
Publicis Groupe wants to buy 30 per cent of Cheil Worldwide, the once in-house Samsung agency that still handles the…
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Advertisers
BBH seeks new creative lead as CCO Gama steps down
BBH CCO Alexandre Gama (below) is stepping down to go back to Neogama the Brazil agency he founded and which…
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Advertisers
P&G moves $2.6bn North America media to Omnicom
It would be surprising if Publicis Groupe boss Maurice Levy didn’t know that most of the company’s North American Procter…
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Agencies
What does WPP’s Sorrell think of the Publicis revamp?
While the ad world ponders Maurice Levy’s dramatic reorganisation at Publicis Groupe – removing so-called ‘silos’ by creating four new…
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Advertisers
Agency networks sidelined as Publicis reorganises itself into client-centric ‘hubs’
Publicis Groupe CEO Maurice Levy is taking one of the biggest gambles of his long career by ‘transforming’ (his word)…
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Advertisers
Markets hammer Publicis as organic growth dries up
Is Publicis Groupe now a medium-sized digital consultancy (in global terms) with some creative and media agencies attached? Shares in…
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Publicis buys big South Africa agency Creative Counsel
Publicis Groupe seems to have secured a coup in Africa, snapping up The Creative Counsel Group (TCC) which claims to…
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Maurice “I cannot stand blood” Levy on winning, setbacks and big ideas
Publicis Groupe supremo Maurice Levy wanted to be a surgeon it seems, but blood got in the way. Tell that…
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Starcom adds US Kraft Heinz to global Visa media win
Publicis Groupe’s Starcom, which many commentators thought was destined to be the big loser in the current $20bn+ round of…
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