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Tag Archives: m&c saatchi

Will M&C Saatchi’s counter-extremism campaign employ extreme measures?

Everybody seems to think that M&C Saatchi has won the home Office’s ‘counter-extremism’ account, worth a supposed £60m for ten campaigns a year. This sounds like the brief from hell but if M&C has indeed won it it represents an ...

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M&C’s LIDA wins The Open University brief

M&C Saatchi marketing agency LIDA has won The Open University’s integrated account. The business moves from AMV BBDO following a competitive Crown Commercial Service pitch that kicked off in January. LIDA has been charged with developing a customer driven strategy ...

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M&C wins government’s Neighbourhood Planning brief

New business is being showered around like confetti in the UK this week (Leagas Delaney has won Value Retail, BBH Uber, 101 Dunelm, Karmarama Confused.com) and now M&C Saatchi has been appointed to handle the UK government’s Department for Communities ...

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M&C’s Kemp foresees AI taking over from copywriting

My thanks to Business Insider, via George Parker’s Adscam, for this one. Camilla Kemp (left) newly-ensconced as COO of M&C Saatchi, speaking about an “artificially intelligent” billboard the agency has installed in London’s Oxford Street, says: “God, if the sophistication ...

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M&C restructures with sale of London agency shares

Four top managers at M&C Saatchi have bought a 30 per cent stake in the quoted group’s London agency in a deal which values London at an estimated £25m. The deal has been effected by a company loan to CEO ...

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Senior duo to quit M&C’s LIDA marketing agency

M&C Saatchi, currently suffering a torrid time at its flagship ad agency, has suffered another couple of blows at LIDA, its high performing marketing agency. Havas Helia (formerly EHS) has poached LIDA COO Louise Whitcombe (below) to be its new ...

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