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John Lewis Finance for Lida, M&C wins Doddle

John Lewis Finance for Lida, M&C wins Doddle

M&C Saatchi-owned digital/direct agency LIDA has won John Lewis Financial Services after a four-way pitch. The business moves from Engine Group’s Partners Andrews Aldridge. At the same time M&C has won fast-growing clock-and-collect operator Doddle (left), which is planning to ...

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LIDA snaps up Land Rover retail marketing account

LIDA snaps up Land Rover retail marketing account

I’ve never been quite sure where a CRM (customer relationship marketing) agency begins and ends but there seems to be fair amount of money in it. Is it what we used to call sales promotion – or, maybe, shopper marketing? ...

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M&C Saatchi swallows Lean Mean Fighting Machine

M&C Saatchi swallows Lean Mean Fighting Machine

Lean Mean Fighting Machine, one of more annoying agency names in the UK, is no more – the digital agency, founded in 2004, has sold to M&C Saatchi. LMFM’s clients include Unilever, De Beers and Land Rover. The founders – ...

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Why M&C Saatchi is still a work in progress

Why M&C Saatchi is still a work in progress

M&C Saatchi in London is going through a painful time with the loss of Dixons to AMV, worth around £50m in media terms, and Direct Line reviewing its huge account. Not a great start to 2014 for the boys and ...

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