By Staff on September 30, 2011
It’s circle the wagons time at Interpublic as, fresh from losing $1bn SC Johnson to Ogilvy & Mather and Energy BBDO, it faces the loss of Initiative’s $546m Bayer media account to WPP’s Group M. Group M handles Bayer’s media outside the US. Initiative and DraftFCB were the two agencies to lose out on SC [...]
Posted in Agencies, Clients, Media, News | Tagged account review, bayer, draftfcb, energy bbdo, group m, initiative, Interpublic, kinetic, Matt Seiler, maxus, mec, mediacom, mindshare, ogilvy & mather, sc johnson, universal mccann, WPP
By Stephen Foster on September 8, 2011
Time was when Kinetic, WPP’s out of home specialist media buyer, was a London poster specialist called Poster Publicity. It planned and bought poster campaigns mostly, mostly for generous rates of commission based on the assumption that buying posters was a laborious activity in comparison to buying TV or press. WPP bought a half share [...]
Posted in Agencies, Clients, Creative, Media, News | Tagged creative agency, Eric Newnham, fuel, kinetic, landor, media panning, out of home, poster publicity, posters, posterscope, Rebecca Bainbridge, tenth avenue, WPP
By Staff on September 7, 2011
CBS Outdoor is suing London Underground owner Transport for London over its alleged mismanagement of the £1.5bn tube advertising contract CBS ‘won’ in 2006. Among the things CBS failed to anticipate were upgrading engineering works for the ageing system, modernisation of some key central London stations as part of the Crossrail project and the more [...]
Posted in Finance, Media, News | Tagged cbs outdoor, crossrail, Kevin Shute, kinetic, london underground, media buying, poster publicity, rainmaker, themediabriefing, transport for london, WPP, £1.5bn tube advertising contract
By Stephen Foster on July 18, 2011
Media buying group Aegis is on the brink of selling its Synovate research arm to French research firm Ipsos for £500m (unless other bidders including private equity firm Doughty Hanson agree to pay more). Which would surely leave Aegis, headed by CEO Jerry Buhlmann, as a media-only play and one likely to be attacked by [...]
Posted in Agencies, Clients, Creative, Finance, Media, News | Tagged advertising, aegis, aegis group, doughty hanson, iPad, ipsos, isobar, Jerry Buhlmann, kinetic, mec, media buying, mediacom, mitchell communications, mobile marketing, omnicom, posterscope, publicis groupe, Steve Jobs, synovate, tigerspike, WPP
By Angie Dean on July 7, 2011
Digital posters (screens in shopping centres, moving pictures on the London Underground and all the rest of it) have been the next big thing in outdoor advertising (or in some cases indoor advertising) for years. But now they seem to be breaking through at last, in the UK at least, and WPP-owned outdoor specialist Kinetic [...]
Posted in Media, News, Research | Tagged 2020 growth, digital posters, iphones, ipsos, kinetic, london underground, new research, outdoor advertising, outdoor media centre, posterscope, sat navs, shopping centres
By Stephen Foster on July 4, 2011
The UK’s Mail on Sunday thinks so, highlighting the case of Aegis Germany boss Aleksander Ruzicka who was jailed last year for trousering substantial backhanders (or ‘discounts’) from media owners. This sudden interest has been prompted by the likely sale by media buyer Aegis of market researcher Synovate to either French company Ipsos or, maybe, [...]
Posted in Agencies, Finance, Media, News | Tagged aegis, aegis germany, Aleksander Ruzicka, backhanders, ipsos, Johnillett professor Patrick Barwise, kinetic, mail on sunday, media owners, Nestle, outdoor, posters, posterscope, procter & gamble, synovate, unilever, weiterstadt jail, WPP, wyvern partners
By Stephen Foster on June 30, 2011
CBS Outdoor, the one-time Viacom company that is now going it alone with a ‘for sale’ sign on the door, has dispensed with the services of UK managing director Mike Moran and commercial director Mark Chippendale. Jason Cotterell, who negotiated the company’s (so far) successful deal with Westfield, is taking over. CBS Outdoor has lost [...]
Posted in Media, News | Tagged cbs outdoor, Clear Channel, digital, Jason Cotterell, JC Decaux, kinetic, london underground, Mark Chippendale, Mike Moran, outdoor advertising, oxford circus, posters, posterscope, tube posters, viacom
By Angie Dean on June 13, 2011
WPP CEO Sir Martin Sorrell has been chatting to Bloomberg Television and confirmed that his company will spend £200m on acquisitions this year (double its ‘usual’ £100m). £100m hasn’t been the norm for very long, in 2008 WPP spent £1.1bn buying research firm TNS as well as snapping up various other trifles. So far this [...]
Posted in Agencies, Finance, Media, News | Tagged acquisitions limit, advertising agencies, aegis, bloomberg television, commarco, havas, ipsos, kinetic, mediacom, mindshare, posterscope, publicis groupe, scholz & friends, Sir Martin Sorrell, synovate, Vincent Bollore, WPP
By Stephen Foster on April 27, 2011
CBS Outdoor has said it will sue Transport for London (TfL) over its contract to supply London’s Underground system with posters in an apparent attempt to claw back the oodles of cash it’s lost since ‘winning’ the contract in 2006. CBS has indeed plastered some high profile bits of the underground, like Oxford Circus, with [...]
Posted in Agencies, Finance, Media, News | Tagged aegis, Andrew Marr, BBC, british rail, cbs outdoor, JC Decaux, kinetic, legal action, london tube, maiden, poster contract, posterscope, titan outdoor, transport for london, WPP
By Stephen Foster on February 21, 2011
Ryanair is to sell ads on the tickets and boarding passes you need to download (otherwise they charge you another fifty quid or so) in a joint venture with contract publisher Ink. Will this succeed? No, it doesn’t have an iceberg’s chance in hell because, despite the numbers, customers (especially Ryanair customers) hate the prospect [...]
Posted in Media, News | Tagged boarding card ads, kinetic, locker ads, posterscope, ryanair
Recent Comments