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By George Parker on May 20, 2013
Besides my never to be forgotten adventures with Mr. Whipple, another account I worked on at B&B was Maxwell House Coffee, one of General Foods’ biggest brands. In common with P&G, General Foods researched the shit out of everything they did. They didn’t quite have the rigid set of rules the Cincinnati guys loved to [...]
Posted in Agencies, Analysis, Clients, Creative | Tagged benton & bowles, bird wrangler, confessions of a mad man, crows, George Parker, heaven's gate, maxwell house, Michael Cimino, seagulls
By George Parker on May 13, 2013
My first real agency job in the US after escaping England for the second time was with Benton & Bowles, which after many dumb fuck mergers became DMB&B, which was acquired by Publicis and closed down by le frogs in 2002 after it turned to merde. When I joined what was then a great US [...]
Posted in Agencies, Analysis, Clients, Creative | Tagged benton & bowles, charmin toilet tissue, Dick Wilson, dmb&b, George Parker, Hollywood, Joe Arleo, mr whipple, publicis
By Stephen Foster on May 9, 2013
My thanks to Adscammer George Parker (another man who never sleeps) for pointing me in the direction of this self-produced tribute to what seems to be the world’s most venerable agency – Goodby Silverstein & Partners. And I thought they’d just turned 30. My, they were bad boys in those days. And I wonder who [...]
Posted in Agencies, Creative, News | Tagged 150 years, 30th anniversary, adscam, George Parker, goodby silverstein & partners, self-produced tribute, Sir Derekham Robsonshire
By George Parker on May 7, 2013
There’s always been a perception in the business world that advertising agencies have an unlimited license to print money. Back in the glory days of the sixties and seventies, this was accepted, because most agencies, in collusion with the avaricious marketing directors of their respective clients, were all playing the same game. Let’s do lunch, [...]
Posted in Agencies, Analysis, Clients, Creative, Finance | Tagged american express, big dumb holding companies, confessions of a mad man, general electric, George Parker, Jack Welch, madison avenue, WPP
By Stephen Foster on May 2, 2013
If you unleash a rapper on your advertising you’d better have a minder or three to hand and Pepsi obviously didn’t when it appointed Tyler The Creator’s Camp Flog Gnaw to produce a campaign for Mountain Dew. Pepsi has pulled this (so the above may disappear soon), saying it took full responsibility for the opus [...]
Posted in Agencies, Clients, Creative, News, PR | Tagged bbdo new york, camp flog gnaw, George Parker, goat, mountain dew, PepsiCo, racist ad, Tyler the Creator
By George Parker on April 29, 2013
After arriving in New York in the booze and drug fuelled Mad Men sixties, my first task was to get a job. For two weeks I trudged the concrete canyons of Manhattan lugging my oversized portfolio of samples. I soon realized the best way to achieve temporary relief from the suffocating heat and humidity of [...]
Posted in Agencies, Analysis, Clients, Creative | Tagged cbs studios, confessions of a mad man, David Ogilvy, George Parker, gotham city, Lou Dorfsman, madison avenue, New York
By Stephen Foster on April 24, 2013
Do you remember those cheesy old compilation records? “The best tracks from a boy band you’ll never hear from again – ever”? Well 2013 in adland may defy even the wit of music biz copywriters if it carries on like this. Can you think of a really good ad, a real show-stopper? God knows what [...]
Posted in Agencies, Analysis, Clients, Creative, Finance, News | Tagged 2013, advertising, betc 'the bear', big dumb clients, chipotle, George Parker, guardian three little pigs, Joel Ewanick, most boring year ever, Sir Martin Sorrell, three campaign, wieden+kennedy, WPP
By George Parker on April 22, 2013
When, in 1963, as a snot nosed 23 year old, I disembarked at pier 96 from the Queen Mary (the one that’s now a conference center in Long Beach), my sole objective was to get a job on Madison Avenue, drink, smoke and screw my brains out, and so become what would be known many [...]
Posted in Agencies, Analysis, Clients, Creative | Tagged adscam, compaq, confessions of a mad man, David Ogilvy, George Parker, madison avenue, ogilvy & mather, Sir Martin Sorrell, WPP
By George Parker on April 16, 2013
I was flattered when Stephen asked me to sully the pages of MAA with my choice of “Desert Island Ads.” After all, the previous writers have indeed been the crème of London’s adverati whose opinions are valued in the best West End bars and worst East End boozers. I shall endeavor to live up to [...]
Posted in Agencies, Analysis, Clients, Creative, News | Tagged apple, chiat day, collett dickenson pearce, ddb, desert island ads, George Parker, goodby silverstein, IBM, ogilvy, snow plow
By Stephen Foster on February 26, 2013
My friend George Parker of Adscam really hates this Wieden+Kennedy campaign for Kraft’s Velveeta and George, as ever, has a point. But this latest in the series (there are a few of them) isn’t as ‘cheesy’ as the previous efforts, which tried too hard and it showed. There isn’t always a 30 Rock in a [...]
Posted in Agencies, Analysis, Clients, News | Tagged adscam, fmcg companies, George Parker, Kraft, tv campaign, velveeta, wieden+kennedy
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