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MAA Ad of the Week: IKEA from Thjnk
Advertising isn’t that difficult is it? You pose a problem and solve it with the product. Which is exactly what…
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Virgin Media O2 takes well-trodden skateboarder route
Regular readers may have noticed that we’re not a fan of Virgin Media: its rickety old cable network breaks down…
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Havas survey: customer experience (CX) is taking over the world – shame it doesn’t work
Havas CX, via its X Index, has been looking at what customers think of their experiences and, surprise surprise, it’s…
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Scrooge Waitrose cuts free newspapers for members
Talk about own goals. UK supermarket chain Waitrsose is canning its free newspaper (if you spend £10) to myWaitrose custmers,…
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WPP lands another global win – coffee giant JDE Peet’s
WPP has landed another big global deal following its Coca-Cola triumph last year, global creative for JDE Peet’s, which won’t…
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Publicis bounces back in 2021 with 10% organic growth
Publicis Group delivered the goods in 2021 with organic revenue up 10% on Covid-battered 2020, up3% on the more meaningful…
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Agencies
VCCP ventures into the metaverse
London agency VCCP is venturing into the metaverse with a virtual office inside a Roblox game. and very nice it…
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R3: global new business reviews increase 53.5% in 2021 – Havas makes biggest gains, WPP leads overall
New business reviews bounced back globally in 2021, increasing by 53.5% on the back of major creative and media reviews…
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The Kite Factory wins homeless charity Crisis UK’s media
UK homeless charity Crisis UK, has appointed independent media agency The Kite Factory to its online and offline media planning…
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