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Easyjet rolls out £50m mega-campaign - well it's certainly different to British Airways

Easyjet rolls out £50m mega-campaign – well it’s certainly different to British Airways

By Stephen Foster on October 3, 2011

Which is presumably one of the things new agency VCCP was aiming for. Although it wouldn’t have known what the new BA campaign from Bartle Bogle Hegarty was going to look like it was a safe bet it wouldn’t take the surprisingly cheap and cheerful approach shown here – a kind of Butlins for Europe [...]

Posted in Agencies, Clients, Creative, Finance, News | Tagged audi, bartle bogle hegarty, british airways, carling, Carolyn McCall, chime, comparethemarket.com, coors light, easyJet, Elaine Constantine, europe by easyjet campaign, fastjet, first dividend, guardian media group, meerkats, molson coors, new campaign, Peter Duffy, photographs, ryanair, Sir Stelios Haji-Ioannou, vccp, virgin atlantic

'Frozen pants' Jean-Claude van Damme enters the beer battle for Coors Light

‘Frozen pants’ Jean-Claude van Damme enters the beer battle for Coors Light

By Stephen Foster on July 5, 2011

All this beer stuff is getting interesting, the world’s finest agencies striving to outdo each other with wacky (sometimes funny) campaigns to try to persuade young drinkers that it’s worth paying a premium for image, let alone what’s in the bottle or tap. Now London’s VCCP, one of the big successes in the UK since [...]

Posted in Agencies, Clients, Creative, News | Tagged chime communications, coors light, heineken, Jean-Claude van Damme, Lord Bell, molson coors, mother, saatchi & saatchi creative heyday, stella artois, vccp, wieden+kennedy

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