christmas ads
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John Lewis changes tack at Christmas with an ad that’s right for these times
It’s a different kind of Christmas in the UK (and elsewhere) this year with lots of people struggling to make…
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Asda leads the Christmas charge (so far) says System1
System1 has a system (as it would) marking ads on their emotional effectiveness. 5.9 is as high as you go.…
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Argos stretches a point for its unlikely Christmas feast
Argos and agency The&Partnership have produced some decent Christmas ads over the years although it never strikes you as the…
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Is Lidl’s Christmas bear a necessity?
Lidl somehow plays second fiddle to Aldi in the UK, not least in its advertising. While we await the next…
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What does John Lewis have in store for Christmas?
Adam&eveDDB’s John Lewis Christmas ad should land tomorrow (Thursday) and here’s a taster. Funny? Emotional? Is the guy on the…
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BBH delivers a well-researched PPB for Tesco
Tesco has ploughed its own furrow with BBH, to some effect, and here’s a UK Christmas ad with, wait for…
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Sainsbury’s, Morrisons and Boots join UK adland’s Christmas festivities
Christmas ads are coming thick and fast now although John Lewis, the template, has yet to land. But JL is…
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Sainsbury’s gives us an early taste of Christmas
It’s not that long ago that open warfare broke out between Omnicom siblings AMV BBDO and adam&eveDDB at Christmas, both…
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Two striking faces of creativity: Simons from Broken Heart Love Affair, Zulu Alpha Kilo on awards
Let’s push the jingle bells and treacly CGI aside for a moment and look at two somewhat contrasting pieces of…
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