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brand republic

Is the UK government really planning to give its £285m 'creative' ad account to one agency?

Is the UK government really planning to give its £285m ‘creative’ ad account to one agency?

By Stephen Foster on September 24, 2012

Well that’s the logical conclusion from this story which appeared on Brand Republic last week, which I only caught up with today. Apparently one of the contenders lost its homework so the process has been delayed. Here’s the story. In an email sent to creative shops from the Institute of Practitioners in Advertising (IPA) and [...]

Posted in Agencies, Clients, Creative, Finance, News, Politics | Tagged Andrew Mitchell, brand republic, coi, government advertising, government procurement service, Grant Shapps, ipa

Campaign editorial boss Dominic Mills is out as new HBM boss Jane Macken chases margins

Campaign editorial boss Dominic Mills is out as new HBM boss Jane Macken chases margins

By Stephen Foster on November 9, 2011

Who’d be a print boss we asked last week as Stevie Spring departed Future Publishing and the same thought must be occurring to a few people at Haymarket Media, publisher of Campaign and Brand Republic. New boss of Haymarket Business Media Jane Macken is slashing away at the cost base – in search of that [...]

Posted in Media, News | Tagged brand republic, campaign, Dominic Mills, future publishing, haymarket business media, haymarket media, Jane Macken, Kevin Costello, Lord Heseltine, management changes, management today, marketing, Rupert Heseltine, Stevie Spring

Campaign publisher Haymarket claws its way back into profit

Campaign publisher Haymarket claws its way back into profit

By Stephen Foster on October 7, 2011

Life looked a bit grim for Haymarket, publisher of Campaign, Management Today, Brand Republic and What Car? among many others, last year after a pre-tax loss in 2009 of £3.7m. This was only the half of it as the company, now wholly-owned by the Heseltine family, was forced to mortgage its collection of properties around [...]

Posted in Finance, Media, News | Tagged brand republic, campaign, hammersmith hq, haymarket, losses, management today, media week, Michael Heseltine, paywall, profits, Rupert Heseltine, what car

WPP's Sir Martin Sorrell outlines his next steps to world domination

WPP’s Sir Martin Sorrell outlines his next steps to world domination

By Stephen Foster on July 22, 2011

WPP CEO, head of the world’s biggest marcoms group, has given a fascinating interview to Brand Republic’s Arif Durrani in which he outlines the group’s strategy and what he thinks of his competitors (apparently Interpublic’s HR director, whoever that may be, devotes his life to nicking WPP staff). And all very logical it is too. [...]

Posted in Agencies, Clients, Creative, News | Tagged Andrew Robertson, Arif durrani, bbh, brand republic, charles saatchi, hegarty on advertising, Interpublic, John Wren, kevin roberts, Maurice Levy, Maurice Saatchi, nicking staff, omnicom, publicis groupe, saatchi & saatchi, Sir John Hegarty, Sir Martin Sorrell, WPP

Night of the long knives as Centaur cuts back Design Week, New Media Age and Pitch

Night of the long knives as Centaur cuts back Design Week, New Media Age and Pitch

By Stephen Foster on June 28, 2011

And how long will it be before other leading Centaur titles like Marketing Week, Creative Review, The Lawyer and Money Marketing follow Design Week and New Media Age into online-only publishing? That’s where Design Week and New Media Age are headed anyway while Pitch, the website aimed primarily at ad agencies, has lost all three [...]

Posted in Finance, Media, News | Tagged brand republic, campaign, centaur, creative review, cutbacks, david benady, design week, haymarket, Louise Black, marketing, Marketing Week, new media age, online, pitch, sonnoo singh

Doubts grow about UK ad magazine Campaign's publisher Haymarket

Doubts grow about UK ad magazine Campaign’s publisher Haymarket

By Staff on March 23, 2011

Haymarket Publishing, publisher of Campaign, Marketing, Management Today and Brand Republic in the professional sector and What Car, gadget paper Stuff and football mag FourFourTwo has taken a fearsome hammering in the recession. Its profits have dropped from £44m on £147m turnover in 2007 to £8m or so annual losses on a declining turnover, currently [...]

Posted in Media, News, Politics | Tagged brand republic, campaign, fourfourtwo, haymarket publishing, Lindsay Masters, management today, Michael Heseltine, Royal Bank of Scotland, Rupert Heseltine, Simon Tindall, stuff, what car

Toronto agency John St puts pink pony birthdays on the marketing map

Toronto agency John St puts pink pony birthdays on the marketing map

By Stephen Foster on January 24, 2011

This is absolutely brilliant, a spoof agency of the year submission for Strategy magazine from Toronto agency John St. Called ‘Pink Ponies: a case history’ it almost has you believing it all. “In a crowded birthday market we didn’t didn’t just create a birthday party we created a birthday movement.” Well spotted by Brand Republic, [...]

Posted in Agencies, Creative, News | Tagged birthday movement, brand republic, crowded birthday market, john st, pink ponies spoof, strategy magazine, toronto, toronto globe and mail

Have you ever read a bigger load of self-justifying rubbish? This is the World Federation of Advertisers on procurement

Have you ever read a bigger load of self-justifying rubbish? This is the World Federation of Advertisers on procurement

By Stephen Foster on December 21, 2010

Procurement used to be the prerogative of pimps or procurers, revenue maximisers for prostitutes. Now of course it means the function in client companies of (among many other things) buying marketing services and is probably the main reason why relations between agencies and advertisers have got steadily worse over the past 20 years. No reasonable [...]

Posted in Agencies, Clients, News | Tagged bmw, brand republic, hitler, reckitt benkiser, roosevelt, Simon Cowell, Steve Lightfoot, world federation of advertisers

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