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Now PR giant Edelman takes aim at advertising
Lots of people think ad agencies are an endangered species but that doesn’t seem to stop lots other companies trying…
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Best ads of 2017: Droga5 London finally makes its mark
February was a vintage month for London creative agencies. For the first time we had four scores of nine: Wieden+Kennedy…
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Agencies
Has Westminster’s planning committee fallen into the hands of Professor Moriarty?
Professor Moriarty being Sherlock Holmes’ ancient foe (they fought a score-draw at the Reichenbach Falls). But what’s this to do…
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Ad Tech
Marc Schader of Havas Media: the five trends shaping mobile
The 2017 GSMA Mobile World Congress starts today. More than 20,000 delegates are in Barcelona to discover more about mobile…
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Samsung drops the ball in phone safety ad blitz
Talk about shutting the stable door after the horse has bolted… Samsung blitzed the Oscars ceremony (you know, the one…
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Ad Tech
Is the app revolution finally running out of gas?
Are we finally becoming fed up with mobiles’ lucrative handmaidens – apps? New research from Adobe says that while smartphone…
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John Murphy: why brands need to shift their focus to the growing power of single consumers
It’s been creeping up on us for a while….but it’s now a legitimate ‘phenomenon.’ We have entered a period in…
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Sport England and FCB show this girl can still hack it
FCB Inferno’s This Girl Can campaign for Sport England a couple of years ago won most of the available gongs…
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L’Oreal and Prince’s Trust forge winning team in new McCann “All Worth It” campaign
Say what you like about Prince Charles (and sometimes we do) his Prince’s Trust does heaps of good work and…
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