advertising
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Advertisers
Adam&eveDDB tops Warc effectiveness poll, India’s Ariel from BBDO is top campaign
Warc (World Advertising Research Centre as was, based in the UK) produces a purportedly results-based alternative to the Gunn Report,…
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Ad Tech
Fake ads storm threatens media buying model
Whether it’s fake news or fake ads (as we might call those next to to “inappropriate” videos on YouTube or…
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Advertisers
Some words of adland wisdom from Cheil’s Korean Billy
It’s that time of year and the following pings into the inbox. “YouTube superstar Korean Billy has been announced as…
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Advertisers
Steve Aldridge of Partners: seven ways to make sure an industry festival is worth the hype
Another year, another Advertising Week. With Cannes on the horizon and SXSW just behind us, ‘tis the season of advertising…
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Advertisers
MullenLowe wins AksoNobel’s $50m Dulux global paints
MullenLowe London has won the global AksoNobel consumer business, worth about S50m, in partnership with MullenLowe Brazil. AksoNobel’s main brand…
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Advertisers
Herezie offers valuable insights into autism
Sunday April 2 is the ninth World Autism Awareness Day and French agency Herezie is making a pro bono contribution…
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Advertisers
Sky rules UK advertiser roost with whopping £287m
Nielsen has produced its 2016 ranking of the UK’s top advertisers and the top three are Sky – on £287m,…
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Advertisers
Does Bolloré’s Havas revolution mean the end for Arnold?
Publicis called its recent reorganisation the “Power of One” but it seems that French rival Havas is leading in the…
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Advertisers
BBH wins betting giant bwin’s European account
BBH Sport has won online betting and gaming pioneer bwin’s pan-European account. Bwin, now owned by Isle of Man based…
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