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Ad Tech
£750m wasted on UK mobile ads says new report
Mobile ads are driving most of the growth in digital these days but does anyone actually look at them? Ads…
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Y&R challenges received wisdom with Dyslexic Sperm Bank
40 per cent of self-made millionaires are dyslexic according to this campaign from Y&R for charity Made By Dyslexia, as…
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Red Brick Road adds a quirky squidge to Soreen
Malt loaves are one of those quirky old-style British things so agency Red Brick Road has produced a quirky old-style…
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Ad Tech
IBM and Salesforce team to create giant AI CRM offer
Last week new IPA president Sarah Golding called for a more machine-friendly attitude from ad agencies, using the findings of…
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On the up again BBH wins Costa coffee worldwide
BBH has won Whitbread’s global Costa coffee account following a pitch. BBH seems to be getting its mojo back and…
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IPA president Golding launches machine-friendly ad agenda
New IPA president Sarah Golding, CEO of CHI & Partners (below), has pledged to maximise the potential of automation and…
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David unveils cancer awareness singing boobs
The David agency, part of Ogilvy (it’s named after founder David), certainly grabs attention for its clients, not always happily…
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Naked’s Collin teams with old pal Wilkins at Karmarama
Karmarama has been wielding its cheque book on staff recently – or rather Accenture Interactive’s since it sold to the…
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DDB Paris makes something out of nothing for VW
It’s been a while since we’ve seen a really good Volkswagen ad – the German behemoth has had other things…
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