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Ad Tech
Gracie Page of Y&R: how the iPhone X will revolutionise the ad industry
This week tech giant Apple held the first major event in their freshly finished Steve Jobs Theater on billion-dollar Apple…
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H&M raps along with Naomi Campbell in A&E fall campaign
Adam&eveDDB is getting down with the kids – sort of – in its first fashion collection campaign for H&M. As…
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Now WPP restructures design agency empire
More restructuring at WPP – this is fun for all the family, running into 2018 and maybe beyond – with…
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Kinder Beuno unveils TMW’s chocolatey spin on ‘adulting’
Lots of heavyweight stuff this week – doesn’t anyone market fripperies any more? Kinder does, mercifully, in the form of…
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Absolut slips up on its search for a “better tomorrow”
BBH made its debut for Pernod Ricard’s Absolut in July with ‘Equal Love,’ riding the LGBT wave that dominated the…
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Apple’s cornucopia of goodies fail to fly – in ads anyway
A while back adam&eveDDB’s David Golding wrote a piece saying that some advertisers and agencies produced “culture,” others merely marketing…
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Chanel goes back to Coco’s roots with Gabrielle launch and Kirsten Stewart
Chanel is launching a new fragrance – Gabrielle, quite an event in that world – with this campaign featuring Kirsten…
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BBH wins expanded Trainline brief from Anomaly
Trainline, which calls itself the world’s leading independent digital rail platform, has appointed BBH London as its AOR after a…
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CHI pulls out all the stops for Prince’s Trust rallying cry
More ’cause’ advertising, following on the heels of FCB Inferno’s effort for Unicef. Bad luck on The Prince’s Trust and…
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