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BETC Paris set to play key role in 2024 Olympics
Paris has won the race to handle the 2024 Olympics, for the third time after 1900 and 1924 (Chariots of…
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Ad newbie Bear Nibbles signs up adam&eveDDB
Think adam&eveDDB and it’s John Lewis, Halifax, Lloyds, Unilever and all the rest. These blue chips have now been joined…
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Now captures the myth of New York for New York Bakery
New York’s relationship with bagels is a wonder to behold so, for the New York Bakery Co., London agency Now…
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Ad Tech
Fiona Blades of MESH Experience: does your customer actually want you to advertise?
Almost every brand says they put their customer at the heart of what they do, but almost all struggle to…
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Hammersley’s Harbour collective signs up four new agencies
Paul Hammersley has signed up four more agencies for his Harbour collective, which aims to be a new-style network of…
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ID Mobile pillories over-hyped phones with SIM-only ads
Challenger mobile network iD Mobile is sending up the hype around tech launches – think Apple’s bewildering new line-up –…
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Ad Tech
Uber sues Dentsu media agency Fetch for alleged click fraud – Fetch CEO issues strong rejoinder
Fetch Media, the digital and mobile specialist owned by Dentsu, is being sued for $40m by Uber for “click fraud,”…
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Guinness follows iD as urban cowboys pop up all over
Knew that this – AMV BBDO’s new ‘Compton Cowboys’ ad – for Guinness reminded me of something but couldn’t place…
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Ad Tech
Sorrell comes out fighting for WPP’s media agencies
Here’s Sir Martin Sorrell entering the ring (again – in a hoodie this time) against the report by K2 and…
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