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Advertisers
Yoti campaign shows perils of online dating
Online verification app Yoti (‘your own trusted identity’) and agency Jungle Creations have caused a stir with this réalité ad…
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Spotify shows old way to use posters in new campaign
Streaming service Spotify produced arguably the best out of home campaign last year by highlighting some of the facts it…
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Advertisers
Edeka celebrates Christmas in what’s left of the planet
Jung von Matt’s Christmas outing for German supermarket Edeka is always worth a look; this year it’s dystopian tech which…
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Advertisers
Online marketing for casinos 101: player acquisition and retention
The online gambling sector provides an excellent case study for online marketing more broadly. Casino operators exist almost exclusively within…
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Advertisers
Ford jitters strike WPP
A clear sign of the jitters bedevilling WPP is this statement it issued yesterday – which briefly moved the share…
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Bigdog wins Vax cleaners account
Household brand Vax has appointed integrated advertising and marketing agency bigdog as its lead creative agency following a two-way pitch.…
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Advertisers
Maserati picks Accenture as global “experience” agency
Accenture Interactive has taken another biggish step into adland with its appointment as Maserati’s “global experience agency of record,” handling…
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Advertisers
NZ Police play recruiting for laughs in Ogilvy campaign
New Zealand’s police are on a recruiting drive to make the country the safest place in the world. So their…
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Ad Tech
YouTube walks from one safety issue into another
What to do about dodgy stuff on YouTube? Not so long ago the “brand safety” issue was dodgy videos next…
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