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Advertisers
CHI unveils ‘Strobe’ light spectacular for Lexus
The UK’s CHI & Partners has pulled out all the techno stops for this ad ‘Strobe,’ the third in its…
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Advertisers
ESPN cracks World Cup ads with US call to arms
I’m just about to go off and watch the Belgium/US game in the World Cup – so unless you read…
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Agencies
Battersea bombshell for Supercomm’s Mark Andrews
Mark Andrews (left), who only 21 days ago was appointed CEO of 21 days old Supercommunications, has had a bombshell…
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Media
“They all knew about it” says News of the World’s Thurlbeck as he speaks after phone hacking verdicts
It was, indeed, “slightly sad,” as phone hacking trail judge Lord Justice Saunders remarked, that former New of the World…
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New Publicis agency Roar may herald a merger of big holding companies’ digital and media operations
Publicis Groupe is reshuffling its digital assets once again, having spent billions over the years acquiring Digitas, Razorfish, Rosetta and…
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Advertisers
Mad Men: how the Americans see off the Brits
British agencies have made many attempts to invade the glistering shores of Manhattan and all have failed, to a greater…
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Advertisers
Bloom merges with rm+p, Fetch opens in Berlin
Social media agency Bloom Worldwide (left), which is based in Brighton with an office in London, is merging with digital…
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Advertisers
Jen Smith of Maxus: why native advertising is a better deal for marketers than advertorials
Speaking at Adobe’s London Digital Marketing Summit, Will Hayward, vice-president, advertising at BuzzFeed said native advertising was currently seen as…
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Advertisers
Adidas bites off more than it can chew with Luis Suarez
It’s been an exciting, if highly controversial, World Cup so far; one that has posed a number of problems for…
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