advertising
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Advertisers
Former ITV exec Toby Swire joins programmatic outfit RadiumOne to head up regional sales
Programmatic advertising company RadiumOne has hired Toby Swire (left), formerly online and mobile manager at ITV, as regional sales manager…
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Advertisers
What can the Scottish ‘No’ campaign admen do to reverse their sliding fortunes?
We’re all wondering (in the UK anyway) what the outcome of the Scottish Referendum on September 18 will be and,…
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Advertisers
DDB Sydney takes familiar beach stroll for VW Polo
This is a cheeky little ad from DDB Sydney for VW’s Polo – ‘It’s a Confidence Thing.’ Not just because…
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Advertisers
Heimat brings a gothic human touch to boring old DIY
Heimat Berlin’s ‘Make It Your Project’ campaign for DIY retailer Hornbach has been rewriting the rules for advertising the category…
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Advertisers
WPP’s Hudson Rouge signs Matthew McConaughey to launch Ford’s Lincoln SUV
WPP has formed a new New York agency Hudson Rouge (well they had to call it something and they’re probably…
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Advertisers
Gisele Bundchen hits back for Under Armour and D5
Droga5 in New York seems top be enjoying itself with new sports brand client Under Armour, its replacement for the…
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Advertisers
Mondelez moves ad production into Tag, former boss Steve Parish weighs return to the business with Oliver
Ad production seems to be the latest battleground for agencies with the growth of big international forces like Tag, owned…
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Advertisers
Ogilvy Italy’s debut ‘Papa’ ad for mobile company Wind puts technology in its place
Is there a bit of a rethink going on about tech/mobile in advertising? A couple of days ago we had…
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Advertisers
Carat reinforces reputation as go-to media agency for big accounts with UK government win from WPP
Aegis-owned Carat has reportedly pinched the UK government’s media buying business from M4C, a WPP construct employing over 100 people,…
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