advertising
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Advertisers
Ogilvy Paris ECD Digital & Innovation David Raichman picks his Desert Island Ads
David Raichman is the executive creative director digital & innovation, Ogilvy Paris, a multicultural, multidisciplinary advertising agency and one of…
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Advertisers
BBH finds a clear purpose for Trainline
Trainline is trumpeting a new “brand platform” – ‘Wonderfully predictable,’ in essence taking the angst out of train travel, in…
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Advertisers
The&Partnership dresses Toyota in drag for Aygo campaign
Toyota has enlisted four drag queens for its new multi-media Aygo campaign through The&Partnership – as you do – to…
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Advertisers
Ad holding companies wait nervously for end to phoney war
It’s fanciful to see the holding companies and their agencies as the cast of ancient UK comedy Dad’s Army, waiting…
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Advertisers
Mother takes the lash to Gymbox
2018 has started in ominous style, your correspondent is surrounded by people wearing a fit-something-or-other on their wrists, bemoaning the…
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Turbo Tax returns to Super Bowl with W+K comedy vignettes
DIY tax software Turbo Tax is returning to the Super Bowl this year with another campaign from Wieden+Kennedy, which seems…
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Ad Tech
Accenture’s big move for tech wizard Mackevision puts holding companies in the shade
A tale of two acquirers: WPP has just bought a Portuguese agency, BAR, to merge into Ogilvy. BAR has revenues…
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Advertisers
Virgin Trains spat with the Mail shows the hypocrisy of modern attitudes to media
When an advertiser or business partner pulls out of a relationship with a newspaper or TV station the time-honoured response…
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Advertisers
Now Red Brick Road sends in the dodgems for Suzuki
Suzukis are aimed fairly and squarely at the cheap and cheerful end of the UK market, instanced by the TV…
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