advertising
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Advertisers
Mike Greenlees to step down at Ebiquity – is this the curtain call for the ultimate account man?
Mike Greenlees is stepping down as CEO of AIM-listed media consultant and auditor Ebiquity. He’ll be succeeded in 2016 by…
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Advertisers
RKCR/Y&R wins Baxters food business
RKCR/Y&R, which has taken a bit of a pounding recently losing Virgin Atlantic and Lloyds Bank to adam&eveDDB, has some…
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Advertisers
Does Oliver’s deal for Dare herald a new agency model?
EDC UK has sold Dare to Oliver which operates through in-house agencies at major clients including BMW, Starbucks and PepsiCo.…
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Advertisers
CHI unveils a ‘Singing Bard’ for British Gas gadget Hive – but not just yet
Hive Active Heating is British Gas’ remote control gadget operated from a mobile or computer that lets you turn heating…
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Advertisers
Hermès aims at men with AKQA MANifeste campaign
French luxury goods house Hermès, best known for catering to women as in its iconic ‘Grace Kelly’ bag, is running…
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Advertisers
M&C Saatchi Shop opens with more from Douwe Egberts and Pernod Ricard
M&C Saatchi has opened its latest offering – shopper marketing agency M&C Saatchi Shop – led by Michelle Whelan who…
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Advertisers
Data is (interesting) bollocks says Hegarty at Ad Week
Earlier on we had data champion Sir Martin Sorrell telling us at Advertising Week how it was transforming the business…
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Advertisers
Giles Keeble: do TV ads really face an idea-free, execution-only future?
ITV is 60 and it was interesting to see the various TV ads selected in recognition. One commentator pointed out…
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Advertisers
Martin – “I’m no plonker” – Sorrell sitting pretty as comScore and Rentrak merge
We noted yesterday that Sir Martin Sorrell had been quiet recently – for a few days anyway – suggesting that…
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