advertising
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Ad Tech
Ciesco: 248 marcoms deals worth $17.5bn in Q3 2015
Q3 deals up 32 per cent from same period in prior year Total disclosed deal value $17.5 billion Increase in…
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Advertisers
George Parker: Madison Avenue Manslaughter
Required reading for Big Dumb Agencies and Big Dumb Holding Companies – Madison Avenue Manslaughter. There is no question that…
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Paul Snoxell of Partners Andrews Aldridge picks his Desert Island Ads
Paul Snoxell is creative director of Partners Andrews Aldridge. A copywriter by trade, Snoxell has been a creative director…
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Ad Tech
Mike Peralta of AudienceScience: what role should agencies play in programmatic?
One of the biggest topics in digital advertising seems to be the increase in advertisers taking their programmatic trading out…
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Ad Tech
Havas signs Bazarkaya and Howell for top world roles
Havas Worldwide has made two senior hires – Toygar Bazarkaya as CCO for the Americas – a first for the…
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Ad Tech
Kevin Swanepoel: why The One Show needs to be global
Kevin Swanepoel is CEO of The One Show, initially a New York event but now global. The One Show World…
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Finance
Come on Sharon, why isn’t Ofcom doing more to regulate Britain’s terrible broadband services?
I know you all like to hear about my problems with Virgin Media, the cutting edge of the cable revolution…
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Agencies
WPP ups its bid to handle government communications with Sean Larkins hire
WPP’s Government & Public Sector Practice has poached the UK government’s one-time deputy director of government communications Sean Larkins as…
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Advertisers
Jung von Matt’s new Mercedes campaign provides an object lesson for car advertisers
It’s not the easiest time to be a German carmaker but Mercedes presses confidently on, this time with a new…
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