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Advertisers
Stella partners with Water.org in global Mother drive
After Droga5’s heroics for ‘The Y’ we’re here for good, again, with Stella Artois, Mother London, production company 1stAveMachine and…
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Advertisers
Droga5 dazzles with gritty US YMCA campaign
Droga5 in New York is running the first national campaign in the US for ‘The Y,’ the YMCA to you…
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Advertisers
George Parker: why this year’s Super Bowl ads won’t be as brave as Apple’s ‘1984’
In just under two weeks, once again, America’s Adverati will blow billions on 30-second spots costing upwards of $5 million…
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Agencies
R3: consultants and Chinese water pump makers challenge WPP and co. for digital agency buys
Mergers and acquisitions in adland were down a third in 2015 compared to 2014 (2014 saw Publicis Groupe’s $3.7bn acquisition…
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Advertisers
101 wins Britvic’s Drench plus R. White’s
London indie agency 101 has won Britvic’s Drench spring water account from incumbent CHI & Partners. It has also been…
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Advertisers
W+K unveils ‘Bud Light Party’ for US election year
The most eagerly awaited new campaign of 2016 is Wieden+Kennedy’s debut for Bud Light and, as it’s an American election…
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Creative
JC Decaux launches Dynamique ‘creative hub’ as it gears up for London Underground challenge
French out of home giant JC Decaux has launched JCDecaux Dynamic, which it describes as a ‘global creative hub.’ It’s…
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Advertisers
Leagas Delaney signs web inventor Tim Berners-Lee for Telecom Italia relaunch
Agencies sometimes get so excited when they sign up a true celeb that they forget to produce an ad, the…
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Advertisers
John Seifert overcomes past controversies to land top global Ogilvy & Mather job
Ogilvy & Mather lifer John Seifert (left), currently North America chairman and CEO, has taken over from Brit Miles Young…
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