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Advertisers
WPP backs Turkey with JWT digital agency deal
WPP marches on where others, sometimes, fear to tread. Every now and then you feel its executives might be issued…
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Advertisers
Shredded Wheat tries to “shred life” in McCann blitz
Wasn’t Shredded Wheat the breakfast cereal that challenged you to eat three of its hyper-chewy bullets? Nestle Cereals and agency…
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Advertisers
KBH signs Eurostar to new digital platform
On-train advertising company KBH has signed Eurostar to its new KBH digital platform Union Street. Union Street allows advertisers to…
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Advertisers
Brydon and Craze go as OOH body Outsmart cuts back
Outsmart, the UK’s out of home media marketing body, is cutting back dramatically as efforts to persuade French-owned OOH giant…
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Ad Tech
R3: marcoms giants face fight as new players join global battle for digital assets
It’s been an active six months in acquisitions in marketing communications with a 286 per cent increase over 2015, mostly…
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Amazon Fashion rides India’s creative revolution
Those technopolists are everywhere and it clearly hasn’t escaped their attention that India is rapidly becoming the most desirable of…
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GroupM: marketing services spend to pass $1tn as US and India lead media growth
WPP’s GroupM has trimmed its 2016 global ad expenditure forecast and produced its initial outlook for 2017. The 2017 ad…
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WCRS offers rose-tinted highlights for new RAF recruitment drive
The Royal Air Foce is out recruiting and its new online campaign from WCRS tells us “It’s Like No Ordinary…
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Bus-free Oxford Street is TfL contract holder JC Decaux’s real enemy in London
Brexit is being blamed for everything from collapsing high street sales (they seem to be recovering) to job losses in…
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