By Stephen Foster on October 3, 2012
Here’s Faris Yakob (pictured), who glories in the title of chief innovation officer at MDC Partners and also works at Kirshenbaum Bond, describing how ad agencies need to reinvent the wheel to be, er, ad agencies. My friend George Parker says he was once called Fred Smith – there’s something to conjure with even if [...]
Posted in Agencies, News | Tagged advertising week, Faris Yakob, google, JWT, mdc
By Stephen Foster on October 7, 2011
What we used to call advertising agencies (and mostly still do) have always had naming problems. There’s a perennial fear that advertising is old hat, that the future is something else and the name of the ‘agency’ had better reflect this. So, at various times, we’ve had ‘through the line’ agencies (ones which do advertising [...]
Posted in Agencies, Creative, News | Tagged advertising week, advertisng, boase massimi pollitt, David Sable, ddb london, direct marketing, doyle dane bernbach, huffington post, names, New York, the weekly ramble, tribal, WPP, wunderman, Y&R ceo, young & rubicam
By Angie Dean on October 5, 2011
It’s Advertising Week in New York again and the great American public has voted two slogans – ‘What Happens Here, Stays Here’ from Las Vegas and ‘What’s in Your Wallet?’ from Capital One – into AW’s Madison Avenue Advertising Walk of Fame, accompanied by campaigns from Allstate insurance (pictured), Coca-Cola (‘polar bears’) and Kia. Here’s [...]
Posted in Agencies, Clients, Creative, News | Tagged advertising walk of fame, advertising week, allstate insurance, capital one, coca-cola polar bears, creative artists agency 1993, daviv & goliath, favourite slogans, kai hamsters, las vegas, leo burnett, madison avenue, mayhem campaign, New York, public votes, rookie of the year
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