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By Stephen Foster on May 13, 2013
We’re all looking forward to the British and Irish Lions forthcoming rugby tour to Australia (it’s interesting that the Lions is the only time the British and the Irish play together) so sponsor HSBC has made an ad with JWT to celebrate the event. And here it is; featuring Lions legends Willie-John McBride and JPR [...]
Posted in Agencies, Clients, Creative, News | Tagged ad campaign, autralia tour, botany bay, Brian O'Driscoll, british and irish lions, hsbc, JWT, legendary journey, Richard Hill
By Stephen Foster on March 22, 2013
Droga5 New York is continuing on its heroic task of making venerable Brit beer brand Newcastle Brown hot and trendy with further instalments in its ‘No Bollocks’ campaign. This is partly to promote the brown nectar’s new availability in cans in the US (the iconic bottles are sometimes mis-used by multi-tasking drinkers apparently). According to [...]
Posted in Agencies, Clients, Creative, Media, News | Tagged ad campaign, cans, droga5, newcastle brown, no bollocks, social media, thebestcoasterintheworld
By Staff on March 4, 2013
We’ve got horsemeat in our burgers (and much else besides) in the UK, now American drinkers are claiming that InBev, which owns Anheuser-Busch, is watering down its beer. Lawyer Josn Boxer says the practice started in 2008 when Belgian brewing giant InBev moved in, the company says: “We proudly adhere to the highest standards in [...]
Posted in Clients, Finance, PR | Tagged ad campaign, anheuser-busch, bud, burgers, horsemeat, inbev, watered down beer
By Stephen Foster on January 28, 2013
The UK government is apparently considering running an ad campaign to dissuade Bulgarians and Romanians from flooding into Britain when the rules change soon. Lots of references to warm beer, cold and wet weather and an economy run by George Osborne will doubtless be considered for the brief. So which agency should get the job? [...]
Posted in Agencies, Clients, Creative, Finance, News, Politics | Tagged 72andsunny, Ad Age, ad campaign, agency of the year, baghdad, bulgarian and romanian immigrants, charles saatchi, m&c saatchi, Maurice Saatchi, sansung, Tory Party, uk government
By Stephen Foster on January 8, 2013
Yikes! Upmarket UK grocer Waitrose (presumably with some advice from newish agency BBH) has decided to dispense with the services of spokesperson celebrity chef (well, cook) Delia Smith, citing Delia’s busy schedule. This is akin to the Royal Family having Prince Philip put down. Waitrose, which decided not to do a proper ad at Christmas, [...]
Posted in Agencies, Clients, Creative, News | Tagged ad campaign, bbh, Delia Smith, fat duck, Heston Blumenthal, Waitrose
By Staff on April 25, 2012
Artfully disguised social engineering seems to be the theme of much US advertising recently – Chrysler reviving Detroit, P&G sponsoring mothers, Coke appropriating ‘Happiness’ – and now Mother New York has entered the fray with this opus for Book People Unite, a joint venture between not-for-profit Reading is Fundamental, the Library of Congress and the [...]
Posted in Agencies, Clients, Creative, News, Politics | Tagged ad campaign, ad council, book people unite, ebooks, library of congress, mother campaign, mother new york, reading, reading is fundamental, red riding hood, social engineering
By Angie Dean on January 6, 2012
If you’re McDonald’s you’re damned if you do and also if you don’t – answer critics of your food production methods, that is. The fast food giant is tackling its critics head on with this campaign, from DDB apparently, showing beef, lettuce and potato producers to try to rebut widespread claims that its beef, for [...]
Posted in Agencies, Clients, Creative, News, PR | Tagged ad campaign, beef, critics, food production, illinois beef rancher, leo burnett, McDonalds, Steve Fogelsong
By Staff on November 9, 2011
Ads flogging coins from various national mints are usually tacky affairs, trying to persuade gullible punters that the ‘special’ coins are worth more than real ones. But Canada’s Royal Mint has produced a charming treatment for its latest offer, highlighting the country’s National Parks, the first anywhere it seems. The campaign is by Y&R Toronto [...]
Posted in Agencies, Clients, Creative, News | Tagged ad campaign, animation, crush, Robert Findley, royal canadian mint, Sam Chou, y&r toronto
By Angie Dean on November 3, 2011
There you are, we though Microsoft’s Kinect was a device which enabled you to work your Xbox gaming console by waving at it, Nintendo Wii-style. But actually it can help the whole human race, as this clever spot ‘Kinect effect’ from 215 McCann argues surprisingly persuasively. Its about time Microsoft hit another winner and 215, [...]
Posted in Agencies, Clients, Creative, News | Tagged 215 mccann, ad campaign, christmas, first anniversary, international campaign, kinect, kinect effect, Microsoft, nintendo wii, xbox
By Stephen Foster on October 26, 2011
Those of us who don’t pound the streets of a morning (unless it’s to get to the local wine bar) have long tired of ads showing demented runners in their latest sports shoes. Mostly from Nike. But Nike’s latest, from Wieden+Kennedy Portland and Sao Paulo, tries to make running a bit more human and, mostly, [...]
Posted in Agencies, Clients, Creative, News | Tagged ad campaign, droga5, hudson river, live extravaganza, lunarglide+2 shields trainer, never stop running, nike, puma, sao paulo, w+k new york, walk on the water, wieden+kennedy portland
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