Technology
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Accenture Song starts 2024 with another deal
Will this year be one for more bids and deals in adland? We haven’t seen a big one for a…
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WPP’s share travails are a pressing problem for CEO Read
WPPis hosting what it calls an in-person Capital Markets Day in London for institutional investors and analysts on January 30…
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Building your own influencer is the new business opportunity – Aitana shows the way
While we’re waiting for AI to destroy the world (well some people think it might) it’s oddly reassuring to see…
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A difficult 2023 for many but let’s look forward to 2024 – a Happy New Year to all our readers
Adland might be said to have come through 2023 in reasonable shape (well it’s still here) but, post pandemic, there…
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House 337 buys AI voice assistant consultancy Vixen Labs
House 337 has bought Vixen Labs, described as a “conversational” AI consultancy. Vixen Labs specialises in building customer engagement through…
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Nick Manning of MMC: New ANA Programmatic study – why only advertisers can solve the problem
We’ve now seen the latest report from an advertiser trade body to shine a critical light on the ineffectiveness of…
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MAA holding company, media agency and person of the year
Publicis led the traditional ad holding companies in 2023 (so far, they still have to report full year figures) but…
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AKQA launches Fixmas, the AI holiday card that fixes everything
You expect something a bit different from WPP’s AKQA, which now describes itself as a design and innovation company. And…
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‘Made to be less hated’ pays off for HP printers
“Solutions” seem to be making a comeback. Can you remember when plumbers rebranded as water solutions or possibly frozen pipe…
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