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PJ Fusco: why search engine marketers need to change

PJ Fusco: why search engine marketers need to change

Search engine marketing has changed since we first started tinkering with content found in search engines and directories more than 16 years ago. To be certain, online marketers still have to focus on implementing fundamental tenets of search engine marketing. ...

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Food research claims big reduction in ads to children

Food research claims big reduction in ads to children

Food manufacturers, retailers and fast food outfits have been under the cosh for years now (decades actually) for flogging unsuitable products to children via television advertising. Some opponents would ban such companies advertising in programmes aimed at children under 12 ...

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