PR
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Sid Lee’s Elana Gorbatyuk: ways we can commit to people and purpose in times of crisis
In times of crisis as we are seeing with the Covid-19 pandemic, brands are wondering how to best invest their…
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WPP’s Read backs agency efforts in the crisis – but are they doing enough?
Are agencies doing their bit in the Covid-19 crisis? WPP CEO Mark Read (below) thinks they are. Writing this week…
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St Luke’s duo try to help out by putting NHS into reverse
More creativity in the land of Coronavirus, St Luke’s top creatives Richard Denney and Al Young have created a new…
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From Coca-Cola to Ocean Outdoor: brands try to battle the virus
Coca-Cola is doing its bit to promote social distancing with some tweaks to its sacred logo in Times Square, via…
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Coronavirus: is there a brighter side for brands?
By Archie Heaton Let’s get the obvious out of the way first – Coronavirus is bad. In fact, as someone…
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It’s a Covid-19 Mother’s Day but at least Billy Bragg hits the right note
Mother’s Day is said to have been invented by Hallmark Cards in 1920 but this manufactured event has taken on…
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Covid-19 set to blitz global adspend – but over-reliance on big events is self-inflicted
It’s pretty clear that the world economy will slide into recession this year (some definitions of recession are less than…
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Time for Johnson’s UK government to cut the PR games and level with people over Covid-19
Sometimes it’s better just to give people the news straight. Here’s Ministry of Defence Spokesman Ian McDonald in 1982 on…
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UK premier Boris Johnson fluffs his lines over COVID-19
I caught up belatedly with Boris Johnson revealing the outcome of his (somewhat delayed) Cobra emergency cabinet committee meeting, when…
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