PR
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Virgin Money kick starts London Marathon push with ‘run face’ campaign through AllTogetherNow
Virgin Money sponsors the London Marathon (we’ve had a lot of Marathons recently), for which thousands of people will be…
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Ciesco: 248 marcoms deals worth $17.5bn in Q3 2015
Q3 deals up 32 per cent from same period in prior year Total disclosed deal value $17.5 billion Increase in…
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WPP ups its bid to handle government communications with Sean Larkins hire
WPP’s Government & Public Sector Practice has poached the UK government’s one-time deputy director of government communications Sean Larkins as…
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Insurance giant Allianz tries to ‘restart’ young footballers in new Ogilvy Paris campaign
A while ago a senior creative honcho at Ogilvy Germany suggested that ads should sell products rather than try to…
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Out of home giant Kinetic sets up sustainability division
WPP’s out of home giant Kinetic is launching Kinetic Future, a new division aimed at sustainability-focused clients. The division has…
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Dove challenges Always with ‘self-esteem project’
Dove US is now calling its activities a “self-esteem” project and its latest campaign, from ‘creative content’ agency Evidently, rather…
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Nielsen: why we don’t trust the media (and some ads)
Most forms of advertising and communication – such as TV ads, company websites, and promotional emails – have all seen…
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Liverpool’s Brendan Rogers is the latest butt of Paddy Powers’ mischief campaign
Liverpool manager Brendan Rogers has been under the cosh recently and probably the last thing he needed was Paddy Power…
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John Hegarty and Richard Curtis team up to push United Nations’ ‘Global Goals’
The United Nations, increasingly viewed as a useless talking shop, is launching a set of ‘Global Goals’ to try to…
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