Finance
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WPP to double down on AI – organic growth still lagging Publicis
It’s WPP’s eagerly-awaited Capital Markets day for investors and analysts today and, if first gleranings are to be believed, it…
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Is becoming a “digital-first streamer” really the best option for the UK’s Channel 4?
Things must be worse that we thought at UK terrestrial broadcaster Channel 4. It is axing 200 or so jobs,…
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Dentsu cuts back UK operation
In another sign of ad holding company strife, Dentsu is cutting 60 jobs across the UK in what it says…
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IPA agency census shows industry beset by instability
The IPA has just produced its latest census of people working in UK adland and the overriding impression is that…
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Publicis gets retaliation in first with 6.3% growth and transition to “Intelligent System” co.
Publicis has come out punching in 2024, pre-releasing unaudited figures showing 6.3% organic growth in 2023 (full numbers on February…
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Setback for Mother US as Target ends 20-year relationship
Mother has suffered a setback in the US with retailer Target ending a relationship that goes back to 2004. Mother…
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Wavemaker’s Fajami takes helm of GroupM North America
WPP’s GroupM, for ages the dominant force in agency media buying, appears to have been struggling to find the right…
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VCCP beefs up media operation with raid on IPG’s Initiative
Can creative agencies muscle their way back into media? Mother has launched its Media by Mother in the UK after…
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IPA Bellwether survey points to brighter future for main media (after a short recession)
THE UK’s quarterly Bellwether survey reports that 26% of UK-based companies expect their marketing budgets to increase in 2024, the…
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