Finance
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Express and Mirror consider extraordinary tie-up
To anyone who can remember the high old days of Fleet Street, when the nation’s hacks proudly strutted their stuff,…
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Why MDC Partners is the most interesting – and riskiest – game in town
MDC Partners, now without founder and CEO Miles Nadal as he battles US government charges over his expenses, reports its…
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Struggling P&G slashes $300m from agency costs
Consumer goods giant Procter & Gamble – the world’s biggest advertiser but currently bedevilled by flat sales and profits –…
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Facebook now main rival to Google in mobile ads
Facebook made about three quarters of its $3.82bn second quarter ad revenue from mobile, according to CEO Mark Zuckerberg, up…
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Poser as WPP emerges as minor partner in Chime deal
Some time today Chime Communications – the quoted British marcoms group that owns agency VCCP and a gaggle of sports…
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Steady as she goes at P&G with new CEO Taylor – but is the company actually going anywhere?
Procter & Gamble, still the world’s biggest advertiser with a spend of $9bn and $500m of agency fees (which it’s…
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How sticking with CHI paid off for Travelodge
One of the supposed truths about advertising is that repitches – defending your agency’s account against the blandishments of rivals…
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Gloo aims for £30m to make its marcoms mark
A common sign of a bubble in financial markets is the formation of companies that say to investors: give us…
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ITV surfs buoyant UK ad economy
There is still plenty of evidence that the UK adland boom is motoring on: figures from the Advertising Association and…
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