Finance
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Forbes article reveals mayhem surrounding WPP Ford pitch
Forbes writer David Kiley has unleashed a rather large and fierce moggy among the pigeons at Ford and its WPP-owned…
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Former WPP boss Sorrell sets out his new stall as S4C looks to tap shareholders
“When the facts change I change my mind. What do you do sir?” is a quote attributed to famous economist…
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Agency matchmaker AAR enters the innovation market
Veteran UK client/agency matchmaker the AAR (formerly Advertising Agency Register) is broadening its horizons with a new innovation practice aimed…
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Apple tops Prophet’s brand relevance index in UK and US
Brand and marketing consultancy Prophet has released its fourth annual brand relevance survey after surveying 47,845 consumers across the UK,…
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Roz Thomas of Dare: why brands need to become the default option in Amazon’s world
How do you plan for decision making? It’s a question to ask yourself on a daily basis. As humans, we…
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New CEO Read backs WPP with (modest) share buy
Former WPP boss Sir Martin Sorrell is a big shareholder in WPP (about two per cent but there are a…
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Paul Simons: triumphant John Lewis extravaganza has some home truths for all of us
The latest extravaganza from John Lewis/Waitrose courtesy of adam&eve/DDB I sense has a philosophical thread running through it for both…
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Creative boss Emma de la Fosse joins Ogilvy exodus
Ogilvy UK group CCO Ema de la Fosse (below) is the latest in a series of exits from Ogilvy, not…
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New WPP boss Read adds more e-commerce tech to Wunderman with Amazon specialist 2Sales
Mark Read, the new CEO of WPP and still boss of Wunderman, promised that he’d take WPP in a different…
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