Finance - More About Advertising

Stephen FosterFebruary 3, 2020

491

Was Facebook’s $11.2m Super Bowl ‘rock’ worth it?

Facebook Groups are supposed to be the new big thing from the Zuckerberg dream factory, bringing people together with similar…

StaffJanuary 31, 2020

927

Antidote has won the £13M GVC-owned Gala Bingo and Gala Spins accounts. Antidote won both accounts following a competitive pitch…

Stephen FosterJanuary 31, 2020

709

One of the hitherto largely unremarked aspects of Mark Read’s reign at WPP has been the change in the relationship…

Stephen FosterJanuary 31, 2020

835

It’s all change at John Lewis as new chairman Sharon White begins her reign. Now customer director Craig Inglis is…

StaffJanuary 30, 2020

560

The UK’s Advertising Association is mounting a campaign to try to restore trust in advertising – it’s fallen to 25…

StaffJanuary 30, 2020

768

Walmart is pulling out all the stops with its Super Bowl debut, a Super Heroes themed ad featuring loads of…

StaffJanuary 30, 2020

794

“Oh, I can’t take another heartache” singer Nick Lowe lamented in Cruel To Be Kind back in 1979. Well me…

StaffJanuary 29, 2020

885

Talon Outdoor, the leading independent Out of Home (OOH) media and technology agency, today announced that Jim Wilson is its…

Stephen FosterJanuary 29, 2020

2 694

Google has wheeled out what may be the big winner at the Super Bowl, the real-life story of an 85…