Finance
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Snapchat aims at Instagram with client-loaded ad campaign
Here’s an interesting new B2B campaign for Snapchat, rounding up an array of clients to say how much they like…
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Deepak Gupta: why cybersecurity should be a priority for data-driven ad agencies
Technology has revolutionized the advertising industry. Powered by the rise of the internet, this sector has grown by leaps and…
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Public Health England spends £43m in just three months to combat Covid-19
Public Health England, the government body supposed to be keeping us out of the clutches of Covid-19, spent a staggering…
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Bowman takes top role at Ebiquity’s FirmDecisions
Federica Bowman is taking over as global CEO of Ebiquity-owned FirmDecisions from Stephen Broderick. Broderick is leaving to “pursue other…
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R3: global new business down ten per cent in H1 2020 – WPP tops, Droga5 scores for Accenture
The holding companies might be losing as much as 23% of their revenue year-on-year (Omnicom), but new business has remained…
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WPP reveals shocking US diversity numbers
WPP has joined its industry peers in releasing US diversity data and it makes pretty horrible reading. WPP, it seems,…
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Women on the up: Shelley Smoler at Droga5, Margaret Jobling at NatWest Group
Is adland’s proverbial glass ceiling being dismantled? There’ll be many consequences of Covid-19, one may bw more women in senior…
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Charles Gadsdon: how Coke taught the world sonic branding
When it comes to sonic branding and strategy, no brand I can think of has done it better, bigger or…
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Interpublic navigates Covid quarter with organic growth down less than ten per cent (just)
Interpublic is doing better – or less badly – in Covid-19 than some of its peers, reporting Q2 revenue at…
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