Finance
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M&C Saatchi wins more government business with 2021 ONS census task
The current UK government may not be much good at governing (its critics say) but it’s been the ad agencies’…
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Tech-based Sideshow buys digital conversion business Conversion.com
Tech-based ad groups are the flavour of the last couple of years and one under the radar is Sideshow. Sideshow…
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Can M&S take on the supermarket space boys with new tack ‘Remarksable’?
Embattled Marks & Spencer (we don’t need to say that every time – but it is) has produced its latest…
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The Media and Marketing podcast – cinema advertising through and after the pandemic
In the latest Media and Marketing Podcast journalist John Reynolds discusses cinema coming out of lockdown with Cinema Association CEO…
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George Parker: all the ad news that’s unfit to print
Obviously, as I’ve repeatedly told you, I’ve been in the ad biz since Genghis Khan invented the USP, so I’ve…
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Wunderman Thompson UK wins task to update Hastings Direct insurance
WPP’s Wunderman Thompson has won Hastings Direct, a biggish UK insurance company, following a competitive pitch. Hastings is on Britain’s…
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Accenture challenges Sorrell’s S4C and agency production houses with CreativeDrive acquisition
Accenture Interactive seems to be venturing onto MediaMonks territory with the acquisition of Creative Drive, described as a “global, tech-driven…
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The key to generating a social media community of followers
Be selective with the social media platforms that suit your brand best When a business has an online community, it…
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What to do about embattled agency account managers?
Much debate (in some quarters anyway) about agency account managers – are they an endangered species in whatever adland is…
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