Finance
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Carlsberg returns to Fold7 in blow for short-lived Grey
Fold7 has bumped WPP’s Grey Europe off the global Carlsberg account, reportedly adding second brand Tuborg to its bag. Fold7…
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ASA hits the right note as it tries to rebuild trust in ads
The UK’s Advertising Standards Authority (ASA) has been regulating ads for over 50 years now. At first it seemed rather…
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MSQ signs up for Shell, Iris wins Dreams
MSQ, the one-time Media Square which has morphed into an international marcoms business, has won a place on the Shell…
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Standing up for creativity needs more buy-in from the paymasters if it’s going to work
I see that Campaign is launching “Campaign for creativity” (subscription required), timed for the Cannes Lions presumably. “We are for…
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Back to the 1970s? There were some compensations…
“Why is nothing working in broken Britain?” asked the Sunday Times’ News Review at the weekend, rehearsing a litany of…
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Advertising Association and DIT wave export flag at Cannes
The UK is waving the flag for advertising exports Cannes Lions with a trade mission from the Department of International…
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Bud Light in agency search for past glories
Say what you like about Bud Light – and our friend Adscammer George Parker often does – but its a…
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Sam Sturgeon: three strategies for protecting brands during a cost of living crisis
Inflation in the UK has soared to 9%, with 10% forecast, resulting in a 40-year high primarily due to escalating…
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We Are Social buys Singapore influencer Kobe
We don’t hear so much about Chinese companies taking over the marcoms world these days but We Are Social, owned…
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