Creative
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VCCP’s Violife campaign urges consumers to ‘Change your cheese, change your planet’
Vegan alternatives are made to look pretty appealing in VCCP Media’s campaign for Violife, which swaps out the word “cheese”…
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Mother London wins Trainline and shows us travel doesn’t have to be complicated or expensive
Train travel can be a nightmare, but Trainline claims to have found the solution and after a competitive pitch, has…
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Lucky Generals rises to starry Super Bowl occasion for Amazon’s Alexa
If you want to try the creative big league you need Amazon on the client list. An exaggeration maybe but…
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Unilever’s travails show disconnect between marketers and shareholders
Do marketers and shareholders inhabit the same universe? Some shareholders are clamouring for Unilever to be broken up following its…
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P&G unveils Chloe Kim Olympics ad – phew, thanks goodness that’s over
Those skateboarders really are everywhere: this time its Chloe Kim for Procter & Gamble, praising her dad (P&G has been…
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Budweiser aims to get America back on its feet again in Super Bowl epic
The Super Bowl os pretty well sold out – at $7m a 30-second pop – with lots of new advertisers…
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MAA Ad of the Week: IKEA from Thjnk
Advertising isn’t that difficult is it? You pose a problem and solve it with the product. Which is exactly what…
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Virgin Media O2 takes well-trodden skateboarder route
Regular readers may have noticed that we’re not a fan of Virgin Media: its rickety old cable network breaks down…
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Havas survey: customer experience (CX) is taking over the world – shame it doesn’t work
Havas CX, via its X Index, has been looking at what customers think of their experiences and, surprise surprise, it’s…
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