Creative
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AMV BBDO promotes new MD and new COO from within
After a couple of years of upheaval, AMV BBDO continues to rebuild its top team with the promotion of Carmen…
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MAA Ad of the Week: South Western Railways from St Luke’s
Ads these days tend to fall into two categories: the big filmic efforts from (mostly) tech giants and more modest,…
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M&C Saatchi sets Waitrose off on road to ruin
There are more important things going on in the world than the dismemberment of Waitrose, for years the UK’s favourite…
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VCCP rejects the metaverse and launches VCCP+ into the gaming ‘multiverse’
The metaverse is just a “pipe dream” according to VCCP, which why the agency is putting its energies into the…
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Apple goes further with a film-style ad that’s actually a film
Thought you’d like to see an ad after all this stuff about the metaverse and ad holding company finances –…
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WPP’s Hogarth launches 700-strong metaverse army
WPP is stepping into the metaverse via content production company Hogarth with The Metaverse Foundry, a global team of 700…
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Now it’s AB InBev’s turn as Cannes Lions Creative Marketer
Visitors to the Cannes Lions from June 20-24 – in person this year, we hope – won’t be short of…
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Axa and Publicis Sport eavesdrop on Liverpool FC players
Publicis Sport’s new campaign for insurance giant Axa tunes in to Liverpool players’ motivational chat and translates it into a…
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Innocent is latest marketer to be found guilty of misleading consumers over green claims
An ad for Innocent Drinks has been banned by the Advertising Standards Authority for making unsubstantiated claims about its green…
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