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Analysis

George Parker: you have to make the bastards pay!

There’s always been a perception in the business world that advertising agencies have an unlimited license to print money. Back in the glory days of the sixties and seventies, this was accepted, because most agencies, in collusion with the avaricious ...

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Now McDonald’s tries a British spin on America

Leo Burnett in the UK is always producing nice ads for McDonald’s – and here’s another one. This is for McD’s ‘Great Taste of America’ promotion and features some diverting contrasts between life over there and life over here (the ...

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Andy Law picks his Desert Island Ads

Andy Law is chairman of innovation consultancy Fearlessly Frank. Prior to joining FF he helped to found some of London’s better creative agencies including St Luke’s and The Law Firm. Here’s his choice of, mostly, ads. Asked to pick my ...

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WPP’s Sorrell places his bets on new media – and it’s Google’s YouTube not Facebook or Twitter

The most interesting thing about WPP Group’s first quarter financial results were not the numbers, but its chief executive’s obiter dicta. The numbers themselves were a curate’s egg. They beat the revenue forecast, bizarrely enough they delighted in Britain, but ...

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George Parker: how I invaded Madison Avenue

After arriving in New York in the booze and drug fuelled Mad Men sixties, my first task was to get a job. For two weeks I trudged the concrete canyons of Manhattan lugging my oversized portfolio of samples. I soon ...

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