Analysis
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Ukraine war hits Omnicom hard but US giant still posts impressive Q1 2022 growth
Omnicom grew strongly in the first quarter of 2022 with organic growth up 11.9%, ahead of rival Publicis with 10.5%.…
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Post-Covid UK adspend rising says IPA but there are plenty of clouds on the horizon
Total UK marketing budgets were revised up to an almost eight-year high during the opening quarter of 2022, according to…
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Virtue Worldwide ECD Europe Lukas Grossebner picks his Desert Island Ads
Lukas Grossebner is executive creative director Europe of Virtue Worldwide, the Vice-owned ad agency. Before joining Virtue he was ECD…
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MAA blast from the past: Rupert Murdoch’s Myspace
Will the metaverse see as many casualties as the internet, indeed social media? One of the most spectacular occurred when…
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Why Channel 4 privatisation is a process of Discovery
The UK government has finally pressed the starting gun on the privatisation of broadcaster Channel 4, even though virtually no-one…
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Charlotte Willcocks : why culture is the future of strategy
Traditional strategy, as we know it, set down by ‘the founding fathers’ of advertising is no longer enough to cut…
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