Agencies
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Technicolor’s demise shows cold wind blowing through post-production
There could hardly be a more striking example of the cold winds flowing through film-making and commercials than the demise…
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IKEA unleashes This is Libre on new Middle East campaign
IKEA continues to use interesting agencies around the world despite a global campaign for newly-appointed McCann last year. Mother remains…
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Unilever awards social-first Wall’s to 180 Amsterdam – FMCG giant dumps CEO Schumacher
Unilever is going social with its Wall’s ice cream brand, choosing Omnicom’s 180 Amsterdam to handle a social-first campaign from…
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Beyoncé returns for Levi’s in ad tribute campaign (BBH as well as jeans)
Levi’s is “re-imagining” some of its epic commercials with newly-minted cowgirl Beyoncé. We’ve already had a new version of BBH’s…
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Do the best you can with what you’ve got: RAF and Skoda
Sometimes advertising is about putting the best face on things which are, shall we say, tricky. House337 is back in…
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People problems in agencies are the result of a fault in the machine
Who’d want to be a chief people officer in one of today’s ad holding companies? Lindsay Pattison (left) is leaving…
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Jemma Marchant: why emotional loyalty beats endless discounts
Nowadays, my inbox is flooded with discounts. While these offers are fun and ‘personal’ (I used that term lightly), they…
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Anomaly heads for the winning post with SkyBet
Anomaly has won the SkyBet account just in time for the Cheltenham national hunt racing festival where SkyBet is launching…
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Stormzy recipe hits right note for McDonald’s
Leo Burnett (or is it just Leo now?) is getting pretty good at this McDonald’s lark, now importing ‘Famous Orders’…
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