Agencies
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Clever Cadbury makes purpose pay with new campaigns
Cadbury is producing some interesting marketing initiatives: it recently publicised a tie-up with Alzheimer’s Research UK and now it’s rather…
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In the post-Leo world who’ll be able to show there’s money in ad creativity?
Is it news when a London creative agency CEO leaves? James Fox is stepping down at Havas after three years…
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George Clooney dons Clouseau garb in Nespresso return
The UK airwaves were awash at Christmas with Agatha Christie and improbable murders on trains so here’s a serendipitous return…
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YoungCapital turns the table on baby boomers for Gen Z
Inter-generational strife at work shouldn’t be a surprise in adland – consisting in the main of 20-somethings working ultimately for…
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Adam&eveDDB names Brim and Beverley replacements
Adam&eveDDB has moved pretty seamlessly to replace CCO Richard Brim and CSO Martin Beverley who are due to launch their…
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Bob Hoffman’s banker for 2025
Among many wise words about the Omnicom/IPG merger, Ad contrarian Bob Hoffman gives his prediction for actual ads (no longer…
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Opportunity knocks: AKQA leadership exodus continues
Does anyone want to back a ready-made world class digital agency? WPP used to have one called AKQA but now…
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Superheroes’ Chengcheng Li picks her Desert Island (luxury) Ads
Why are luxury ads so tricky? Because the usual marketing playbook—solving consumer insights — just doesn’t cut it. Luxury isn’t…
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Barclays creative to move from long-serving BBH
Some surprising account switches already this year: Nationwide out of New Commercial Arts (account conflict with new owner Ogilvy’s Lloyds…
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