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IPA Bellwether shows further evidence of gradual recovery
New British PM Keir Starmer and his Labour government may have got lucky in more ways than expected with the…
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Publicis edges ahead of Omnicom in ad holding company fast-track race
Publicis has narrowly edged ahead of Omnicom in Q2 2024 with organic growth of 5.6% (Omnicom registered 5.2%) and ahead…
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WPP makes big leadership change at troubled media giant GroupM
It’s been obvious for a while now that WPP’s once-all conquering GroupM media empire has been struggling and now global…
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Omnicom surges out of Q2 starting blocks with 5.2% growth
This time it’s Omnicom setting the pace among the ad holding companies, beating Publicis to the draw with its Q2…
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More people think ads drive positive change says new AA report
Who’d a thought it? New research by Credos for the UK Advertising Association shows the percentage of peopl;e thinking advertising…
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Does people power still work? Greene King and Luton Airport Express
It’s quite hard to advertise a product most of your audience thinks is failing, for one reason or another. Take…
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US hot shop Mischief launches free streamer Tubi in UK
Streaming services tend to start with a bang in ad terms and then go strangely quiet as the business of…
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Samsung switches from tech to people with translation offer
Samsung, seemingly undeterred that its South Korea workers have called an indefinite strike, is still busily launching allegedly better phones…
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MAA Ad of the Week: Channel 4 benches ‘Superhumans’ for gritty athletes
Channel 4’s ‘Superhumans’ campaign has been one of those rare things, an ad event – with a groaning cabinet of…
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