-
Advertisers
Why funny is paying off for big US phone advertisers
Marketing professional turned freelance tech writer Sam Melton looks at how some US phone advertisers have discovered that humour works…
Read More » -
Agencies
Ambitious We Are Social makes three top hires
Go-go social media agency We Are Social has been in the market for new top staff, hiring Lucy Doubleday from…
Read More » -
Advertisers
Fangs ain’t wot they used to be with DentiDrill
Yikes, this is all a bit reminiscent of Marathon Man, the film in which Laurence Olivier attacks Dustin Hoffman’s fillings.…
Read More » -
Advertisers
BETC tries doggy style for Diet Coke hunk’s pets
The dear old UK was ever a nation of contrasts and, while half the country is concerned about ‘heat or…
Read More » -
Advertisers
New IPA survey points to agency pitching perils
Pitching for new business (or, indeed, old business in a repitch) has always been a contentious area and the UK’s…
Read More » -
Advertisers
Now Tesco adds Arnold KLP to agency roster
Tesco has added shopper marketing agency Arnold KLP, part of the Havas-owned Arnold Worldwide network, to its UK ad roster…
Read More » -
Advertisers
The king of the voiceovers Orson Welles was not impressed by Findus frozen peas in July
They say you should never work with children or animals – and working with celebs can clearly pose problems too.…
Read More » -
Advertisers
Simon Francis: what should consultancies offer to clients as they try to choose the right agency?
Simon Francis, CEO of integration consultancy Flock Associates, examines what different types of consultancies offer to clients as they try to…
Read More » -
Advertisers
Popcorn kills cinema advertising say German researchers
Here’s an interesting piece from The Guardian. Eating popcorn in the cinema may be irritating not just for fellow movie…
Read More »