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Advertisers
Creative Social pick their Desert Island Ads
Creative Social, the global collective of creative directors, is due to celebrate its 10th anniversary. Conceived in 2004 by co-founders…
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Advertisers
Simon Hakim of Hunter: why clear communication is the key to this elusive ‘vision thing’
If advertising is the window to a brand’s soul, which I believe it is, then vision is its beating heart.…
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Advertisers
Lowe coup as Ogilvy’s Sjoenell heads back to Sweden
When you’re looking for a creative these days it’s probably a good idea to head for Scandinavia but one of…
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Advertisers
Havas Media wins Penguin/Random House account
Rupert Murdoch’s News Corp, the new entity that runs the media tycoon’s print businesses, is combining the media accounts for…
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Advertisers
Cake takes a bite of blu’s e-cigarettes crusade
They’re an artful lot over at blu e-cigs, first of all running a launch campaign through Brothers and Sisters that…
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Advertisers
Mark Popkiewicz: why advertisers must embrace new technology to reach out to the ‘skip generation’
Advertising has become too linear. That’s not a general assertion, it’s plain to see. Take TV advertising for example. Ever…
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Advertisers
Dawson Pickering hires new creative Diego Arellano
Dawson Pickering is an agency that came into the world surprisingly quickly – not least from the point of view…
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Advertisers
Taj Sohal: people show more brand loyalty shopping by mobile – and they tend to be spend more
With the continued rise of the internet people are changing the way they research, purchase and interact with brands. Convenience…
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Advertisers
Can 101 recapture past Tango ad ‘glories?’
Fallon breakaway 101 has won Tango, one of the UK’s signature ad accounts. 101, whose line-up includes Phil Rumbol, the…
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