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Advertisers
Bain Capital seals ADK victory
Bain Capital has won its bid for Japan’s third largest agency ADK, which it was always going to do once…
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Advertisers
Heather Andrew of Neuro-Insight: the John Lewis effect is good for John Lewis but bad for copycats
Where the Coca-Cola truck was once the marker of Christmas, John Lewis now seems to own the mantle as the…
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Advertisers
Staples joins to spearhead Mother’s west coast ambitions
Long-serving Wieden+Kennedy creative Joe Staples (below), who left in March, is joining Mother’s nascent LA operation as ECD and Partner.…
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Advertisers
BBC goes off-piste for Christmas film
The BBC is getting in on the Christmas act with an in-house film directed by Elliot Dear through Blinkink. Weird…
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Advertisers
Paul Simons: has John Lewis been rumbled by other Christmas advertisers in the “Ah” war?
The editor asked me if I could write an opinion piece on this year’s crop of Christmas advertising on TV,…
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Ad Tech
Volvo plays Thor for lightning-activated poster
Digital posters can do most things these days but here’s an interesting wheeze from Volvo; harnessing lightning Thor-style in stormy…
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Ad Tech
Chris Slough of Havas: why ad tech isn’t the answer to us all liking all the Christmas ads
Real-time data and insight shouldn’t be the monster under the creative’s bed this Christmas, says Chris Slough, global business partner…
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Share CCO Stephen Para picks his Desert Island Ads
Stephen Para is the chief creative officer of Share Creative, a social advertising agency based in NYC and London. Desert…
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Advertisers
Celtic summons the faithful in Christmas ad effort
Just when the Christmas ad tide seems to be going out for conventional brands – fewer online views, a certain…
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