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Advertisers
Leo Burnett relaunches Kellogg’s Special K as fitness boost
Special K used to be about squeezing into an improbable red swimsuit – a slimming cum beauty aid therefore –…
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Range Rover’s Evoque bumps up its street cred
Is the Range Rover Evoque a real all-roader or just a pretty nonsense to take to the shops/on the school…
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Agencies
Here’s what happened when two Mad Ladies met McCanns
Sexism’s been one of the themes of the year – and doubtless will be next year too – with some…
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We Are Social skips a generation or two for Audi
Cars are rapidly turning into gadgets on four wheels, something which alarms some people who grew up in a (mercifully?)…
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Caroline Foster Kenny of IPG Mediabrands: why we should celebrate boldness in 2017
The theme of this year’s Cristal Festival was boldness – which is apposite, since boldness is an all too often…
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Marriott lights up London – or so your eyeballs tell you
The wonders of digital out of home never cease to amaze – read somewhere that a Japanese company is planning…
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Media
Andy Vogel of NewBase: US net neutrality repeal will cost UK advertisers too
Despite 83 per cent of Americans supporting net neutrality maintaining the status quo, the Federal Communications Commission (FCC) has undone…
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Debenhams discovers tweeters have a heart – at Christmas
We Are Social has been analysing Twitter users’ response to UK Christmas ads and found that, while John Lewis’ Moz…
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Agencies
Busy buyer Merkle lands San Francisco’s DWA
Dentsu Aegis Network’s Merkle performance marketing agency is busily expanding in Europe and now it’s getting bigger in the US…
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