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Advertisers
Media agencies face new US undisclosed rebates probe
We’ve noted the way media agencies seem to have ridden out the 2016 US ANA report into undisclosed media rebates…
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Advertisers
Boys and Girls perks up phone ads for Three in Ireland
Three somehow seems more fun than other phone networks. It has the advantage that Kevin Bacon is elsewhere -EE –…
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Advertisers
Piers Guilar of Seven Brands picks his Desert Island Ads
Piers Guilar is global director of strategy for international brand agency Seven Brands. He has also worked at Saatchi &…
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Ad Tech
AT&T unveils Xandr addressable ads challenge
Google and Facebook have profited mightily by being the first companies to achieve direct marketing at scale but life may…
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Advertisers
MullenLowe saddles up to modernise Wagon Wheels
Wagon Wheels are a pretty venerable biscuit brand, created by Garry Weston of Associated British Foods fame way back in…
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Advertisers
TalkTalk and Bauer Media take on Netflix with new m/SIX TV programme partnership
TalkTalk is partnering with Bauer Media to create a four month cross platform campaign aimed at time poor, TV hungry…
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Advertisers
VML ECD Harsh Kapadia picks his Desert Island Ads
VML London ECD Harsh Kapadia began his career as an art director at JWT Mumbai before moving to JWT Melbourne…
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Advertisers
Freeview rides Anomaly’s ‘free love highway’ in TV market awash with silly money
Freeview and agency Anomaly would have us believe that the UK’s Freeview gives us a ride on the ‘Free Love…
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Advertisers
Y&R in the US picks up speed with Amtrak
WPP’s Y&R has been picking up a number of accounts in the US to add to its big win of…
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