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Advertisers
Tomorrow is MAA UK Agency of the Year day
Tomorrow we’ll be choosing our UK Agency of the Year (to be followed by some other bits on Thursday.) It’ll…
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Advertisers
Ben Ducker of IMA picks his Desert Island Christmas ads
Tesco – That’s what makes it Christmas – 2025 From a creative standpoint, Tesco hasn’t historically been the benchmark for…
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Advertisers
Graham Fink: my creative highlight of 2025
Just in the nick of time for all those “ad of the year” lists, Apple dropped this new spot for…
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Advertisers
Stephen Jenkins: my cultural highlight of 2025
This was a year of many creative and cultural highlights, including stand-out gigs from Mogwai, Spiritualized, Melin Meylin, James Taylor…
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Advertisers
Why shouldn’t it be Christmas all year long in advertising?
Let’s get something straight. The best UK Christmas advertising isn’t just better than the rest of the year’s work. It’s…
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Advertisers
AI fails McDonald’s
McDonald’s has pulled this entirely AI-generated ad in the Netherlands, following a volley of internet abuse. From the local branch…
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News
Iconic’s James Kirkham: my creative highlight of 2025
My year captured in one scene wasn’t on a stage or a screen. It was on that grassy slope in…
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Analysis
Marc Allenby of Hijinks: my 2025 creative highlight
We thought it might be fun to invite readers to say what their creative highlight of the year has been…
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Advertisers
MAA Ad of the Week: ‘I’m not remarkable’ from Apple
Apple’s advertising is admirably consistent, with or without the help of TBWA\Media Arts Lab, but this in-house effort for its…
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