When Vodafone tookk over Three we thought: that’s that, more dire red-splashed ads. Three, readers may recall, had more than its fair share of moments with Wieden+Kennedy. Latterly it moved to Wonderhood Studios who, it seems, are still on the case. Telling us to “Let the fun in” which isn’t a very Vodafone thing to do.
Can’t really see the point of keeping two brands going when they’re really one but we should be grateful for small mercies.
MAA creative scale: 6.
